Effective Date: November 2024

At Floyd’s Performance (“we,” “our,” “us”), we are committed to safeguarding your privacy and maintaining the confidentiality of your personal information. This Privacy Policy outlines how we collect, use, and protect the data you provide through point-of-sale transactions, online interactions, and other communications. We take your privacy seriously and utilize encrypted systems and industry-standard practices to ensure your data remains secure.

By interacting with us in any capacity, including making purchases, visiting our website, or engaging with our marketing communications, you acknowledge and accept the practices described in this policy.

1. Information We Collect

We collect personal information directly from you through the following methods:

Point of Sale Transactions: Name, phone number, email address, and payment details collected during purchases or service inquiries.

Online Communications: Information submitted through forms on our website, appointment requests, or email interactions.

Marketing Interactions: Contact details and engagement data collected when you opt-in or engage with our SMS, email, or social media campaigns.

Automatic Website Tracking: Technical data such as IP address, browser type, device type, operating system, and browsing behavior collected using cookies, tags, and pixels.

2. How We Use Your Information

We use your information for the following purposes:

2.1 To Provide and Improve Services

Process transactions, manage appointments, and fulfill service requests.

Address inquiries and deliver high-quality customer service.

Enhance service quality and efficiency based on your feedback.

2.2 To Communicate With You

Send service updates, reminders, and follow-ups.

Provide transactional details such as receipts or confirmations.

Offer promotional updates, discounts, and service recommendations.

2.3 To Support Marketing and Advertising

Use data to deliver targeted ads through platforms like Google Ads, Facebook, and others.

Measure the effectiveness of marketing campaigns using analytics tools.

2.4 To Comply With Legal Requirements

Maintain accurate records for legal or regulatory compliance.

Respond to legal requests or enforce our terms of service.

3. Sharing Your Information

3.1 Trusted Third-Party Providers

We share information with trusted partners who assist with:

Processing payments using secure, encrypted systems.

Fulfilling product or service requests (e.g., suppliers or shipping providers).

Managing marketing campaigns and analytics.

These third parties are contractually obligated to protect your information and use it only for the services they provide.

3.2 Advertising and Analytics

We work with analytics and advertising providers to improve customer experiences and campaign performance. These partners may collect anonymized data for targeted ads or traffic analysis.

3.3 Legal Compliance

We may disclose information to comply with legal obligations or to protect our business and legal rights.

4. Your Communication Preferences

4.1 Service-Related Communications

By providing your contact information during transactions, you consent to receive communications related to:

Service updates, reminders, and confirmations.

Transactional details necessary to complete your requests.

4.2 Marketing Communications

You may receive promotional updates and offers. To adjust preferences or opt out, you can:

Click “unsubscribe” in emails.

Reply “STOP” to SMS messages.

Contact us at service@floydsperformance.com or (251) 947-9631.

4.3 Opting Out of Tracking

You can manage tracking preferences via your browser settings or opt-out tools provided by platforms like Google and Facebook.

5. Data Protection and Security

We implement robust measures to protect your data, including:

Encryption: All payment transactions are processed through secure, encrypted systems.

Access Controls: Limiting access to personal data to authorized personnel only.

Monitoring and Updates: Regular audits and system updates to maintain security standards.

Data Minimization: Collecting only the information necessary for specific purposes.

While we strive to protect your data, no system is entirely secure. Contact us immediately if you suspect misuse of your personal information.

6. Retention of Information

We retain personal data for as long as necessary to:

Fulfill the purposes outlined in this policy.

Maintain records for legal or regulatory compliance.

Provide ongoing customer support and follow-ups.

Once no longer required, data is securely deleted or anonymized.

7. Third-Party Interactions

Our website, advertisements, and communications may include links to third-party platforms (e.g., social media sites or suppliers). Floyd’s Performance is not responsible for the privacy practices of these platforms, and we encourage you to review their privacy policies before providing your information.

8. Updates to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or technology. Updates will be posted on our website with a revised “Effective Date.”

9. Contact Us

If you have any questions about this Privacy Policy or your personal data, please contact us:

Floyd’s Performance

22519 State Highway 59 S, Robertsdale, AL 36567

Email: service@floydsperformance.com

Phone: (251) 947-9631